Plan Ecommerce strategies and campaigns for more profit with MarPRO!
MarPRO™ ecommerce planning software lets you analyze and determine the best product cost structure, sell price point, overheads and detailed advertising plans to maximize sales and profit.
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Plan quickly and easily. Simply fill in the numbers on the Excel MarPro plan template. Then, analyze and tune the plan for maximum profit.
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What-if scenarios and find the best approach to maximize sales and profits.
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See all the details driving results and a detailed Income Statement. Plus risk analysis tables with Breakeven Response Rates and P&L changes from response variances, up and down. This is the perfect tool to “make” the right plan!
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Connect all advertising expense to sales and bottom line profit.
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Helps you become a marketing planning expert.
The MarPRO marketing plan system creates:
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A single ad or plan.
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An ad, PPC campaign or any group of up to 199 keycodes with variations in ad costs, response and conversion rates.
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A group of 1 to 15 individual plans – all with different details and P&Ls – that also combine into a total program P&L. This plans multi-step strategies, funnels, inquiry-conversion programs, and more. It can even make annual plans by month, quarter, three-year plans and other “big picture” groups.
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“Voila ……… the P&L!”
Professional Experience Built-In
The MarPRO templates come from over 30 years of real-world, professional experience in direct response marketing over thousands of product and sales scenarios, campaigns, ads and segments. The templates plan PPC, Amazon, Etsy, Shopify, email, direct mail and every conceivable channel, strategy or combination of events. MarPRO plans even include the timing from when a campaign hits to how long it takes responses to turn into sales and when the cash comes in. The Cash Flow estimates are essential for a growing ecommerce marketer.
Simple To Use
When the MarPRO workbook opens, the Excel ribbon and complexity are hidden. This makes MarPRO simple and easy to use. Anyone can start planning right away without trying to figure out Excel’s controls. MarPRO calculations are protected so you do not have to worry about breaking anything. All plans and details can be printed or stored for record keeping.
MarPRO is low in cost. The ease of use and profit gains will be much greater the MarPRO modest $195 price. Why wait? Start planning more profitably now!
“What is your Customer Acquisition Cost?”
ABC Shark Tank investors always ask deal seekers what is the cost to get new customers.
MarPRO automatically calculates New Customer Acquisition Cost. If deal seekers used MarPRO to create their numbers, more deals would happen instead of “You’re dead to me”.
Advertising Net Expense Per Sale is New Customer Acquisition cost.
“Sales are going up but we have no cash?”
MarPRO – Key Dates and Cash Flow!
Many expenses must be paid before sales start. MarPRO key drivers include relevant dates and even calculates estimated cash flows.
“This idea looks great! Let’s test it quickly!”
What-If New Strategies!
Build Higher Sales and Profits
Today’s marketing mantra is “Test! Test! Test!”
MarPRO is the perfect number cruncher to what-if new strategies. The ease of use and flexibility gives you more time to think and quickly see bottom-line results.
“Oh No …… I forgot to include the ‘!# & % X!’ costs!”
MarPRO Never Forgets or Miscalculates!
MarPRO prevents spreadsheet omissions and mistakes from happening. All key factors that determine sales and profit are included. All calculations are visible and consistent.
“What’s in this number?”
Eliminate Uncertainty About Numbers
MarPRO plans replace confusion and questions with clarity. All MarPRO key drivers are visible. The Glossary explains every driver, its relevance and calculation. No mumbo-jumbo or jargon. No hidden calculations!
